The Times to Relaunch Glossy Style Magazine LUXX

The Times has announced the return of LUXX, a luxury, glossy magazine with four editions a year, with Jeremy Langmead as its editor-in-chief.

Launching on 3 December , LUXX will provide the most affluent readers of The Times with a revamped offering to ensure that they stay well informed about the best products, services and innovations available in the luxury market.

Luxx will reflect a younger, more metropolitan reader. It will seek to differentiate itself from the competition by identifying closely with these mobile, urban, highly aspirational, professionals and by paying particular attention to the affluent, successful female earner, News UK said.

A former editor of Esquire, Jeremy Langmead launched The Sunday Times Style magazine, was life and style editor of The Evening Standard and chief content officer at Christie’s.

Rebekah Brooks, News UK chief executive, said: “We’re proud of the affluent and influential audience that The Times and The Sunday Times have. The decision to bring back LUXX to The Times addresses the needs of our most affluent readers. We know that our readers believe it is worth paying for quality, and they trust us to keep them informed on all matters of luxury with the same integrity, authority and sound judgment as Times journalism.”