Reach Hits 10m Registrations Milestone As Digital Revenues Soar

Reach has hit a landmark 10 million registrations as digital revenues soared for the publisher, more than offsetting print declines.  

In its full year results, the publisher reported that digital revenue had grown by £30 million or 25 per cent in 2021, driving up total revenues over the period.  

Digital is an increasing part of the business and was 24 per cent of group revenue in 2021.  

The publisher had hit the milestone of 10 million registrations, beating targets for the year.

Reach also reported on its focus on diversity and inclusion, wellbeing and sustainability pointing to its ranking in UK 50 Most Inclusive Companies and the appointment of the industry’s first online safety editor as key initiatives.

Reach chief executive Jim Mullen said: “We’ve made significant progress as a business and I’m grateful to the whole Reach team for making 2021 such a successful year.

“We’ve completed the first phase of our customer value strategy delivering a strong performance, with digital growth more than offsetting print decline.

“We’ve now hit our 10 million registrations target ahead of time and advertisers are embracing our portfolio of data-led products, which support significantly higher yields.

“Despite inflationary pressures in print, we’re committed to maintaining our focus on sustainable long-term profit growth, investing in product innovation and a more personalised user experience.

“Our strong balance sheet and cash generation underpins continued investment as we transition to an increased mix of higher quality digital earnings.”