dmg media Helps Keep Britain Tidy

dmg media employees took part in the Keep Britain Tidy campaign by litter picking in the Old Deer Park in Richmond yesterday.

The Great British Spring Clean has been running since 22 March and finishes on 23 April this year and has collected more than 900,000 bags of rubbish. Currently in its fourth year, the Daily Mail officially backed the campaign in January, helping drive participation numbers past the goal of 500,000 sign ups with two weeks left to go.

Daily Mail editor Geordie Greig, who led the community clean up on Wednesday, said: “The Mail has spent the past decade campaigning to reduce waste, help the environment and protect our oceans in campaigns which have received widespread support.

“The Great British Spring Clean is a simple thing to call for but a complicated thing to make happen in an effective way. We’re calling on people to continue to join this campaign and surpass anything we’ve done before.”

Keep Britain Tidy chief executive Allison Ogden-Newton said: “When we launched the Great British Spring Clean we aimed to create the country’s biggest-ever mass action environmental campaign and, with the help of the Daily Mail, we have done it.”

Those supporting and recognising the Mail’s efforts include Theresa May, Sir David Attenborough and the United Nations.